BRAND POSITIONING

BRAND POSITIONING

University

5 Qs

quiz-placeholder

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BRAND POSITIONING

BRAND POSITIONING

Assessment

Quiz

Arts

University

Practice Problem

Hard

Created by

Fareezaxuan Abdullah

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5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

WHAT IS BRAND POSITIONING?

Personality of the Brand

Engagement and Sustainability

Durability and Engaging

Emotion and Motivation

2.

FILL IN THE BLANK QUESTION

1 min • 1 pt

Brand personality refers to the human traits and characteristics associated with a brand. It helps create an?

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Positioning statements?

Engaging statement

communicates the unique value proposition

arrogance and elitism

luxury and satisfaction

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How many zone in brand positioning?

5

6

3

4

5.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

Which are the gaps in the Market Place?

Functional Benefits

Emotional Benefits

Communication Benefits

Marketing Benefits