Talento Ephos 18 y 19 Marzo
Authored by Rosa María López
Business
Professional Development
Used 2+ times
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19 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
¿Cuál es la primera pregunta que nos tenemos que hacer para iniciar una campaña?
Qué?
Cómo?
Quién?
Para qué?
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
¿Qué dos cosas tengo que tener en cuenta para diseñar mi campaña digital?
AIDA+ clasificación POE canales
Funnel digital y Presupuesto
Objetivos y Funnel DIgital
Ninguna de las anteriores
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
¿Una campaña puede estar en fase de awarness y action?
Sí, siempre
No, nunca
Sí, si tengo mucho presupuesto
Sí, es habitual
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
¿Para que sirve etiquetar campañas digitales?
Para seguir mi budget
Para poder analizarlas posteriormente
Para ayudar al informático
Todas son correctas
5.
FILL IN THE BLANK QUESTION
1 min • 1 pt
¿Cómo se llama el link de una campaña que se etiqueta?
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Un gestor de campaña digital es...
CRM
CRM digital
ERP
Ninguna es correcta
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
¿Una métrica es lo mismo que una KPI?
Sí
No
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