Promotional Activities Quiz

Which of the following is NOT a promotional activity?

• Advertising

• Public relations

• Product development

• Sales promotion

Which promotional activity involves creating and maintaining a positive image for a company or brand?

• Advertising

• Sales promotion

• Public relations

• Personal selling

Which promotional activity typically involves offering discounts, coupons, or contests to encourage immediate sales?

• Advertising

• Public relations

• Sales promotion

• Direct marketing

Which promotional activity involves paid communication through non-personal channels to promote a product or service?

• Advertising

• Public relations

• Sales promotion

• Personal selling

Which promotional activity involves face-to-face interaction with potential customers?

• Advertising

• Public relations

• Personal selling

• Direct marketing

Which promotional activity aims to inform, persuade, and remind customers about a product or service?

• Advertising

• Public relations

Which promotional activity focuses on building relationships with customers, investors, and the public?

• Advertising

• Public relations

• Sales promotion

• Direct marketing

Which promotional activity involves sending promotional messages directly to specific individuals?

• Advertising

• Public relations

• Sales promotion

• Direct marketing

Which promotional activity often uses social media, press releases, and events to generate positive publicity?

• Advertising

• Public relations

• Sales promotion

• Personal selling

Which promotional activity involves persuading retailers to carry a product and promote it to their customers?

• Advertising

• Public relations

• Sales promotion

• Trade promotion