ESB Full Practice Exam

Cost incurred by a business.

• Primary Data

• Profit

• CFO

• Acquisition Costs

The point where a business's revenue matches its expenses over a given period.

• Break-Even Point

• Problem Solving

• Brand Recognition

• Contract

An investor who provides funding to a business for a stake in the business in return.

• Royalty Fees

• Angel Investor

• Investor

• Intellectual Property

A level of familiarity one has with a brand.

• Brand Recognition

• Small Business

• Bootstrapping

• Familiarity

A tangible item a business owns.

• Asset

• Variable Cost

• Owner

• Sales Pitch

A business owner that uses their own money to fund their business.

• Bootstrapping

• Angel Investor

• MVP

• Forward-Thinking Mentality

A business-to-own commercial transaction between businesses.

• B2B

• Patent

• B2C

• Risk Tolerance

A document that compares assets to liabilities plus owner's equity.

• Balance Sheet

• Risk Tolerance

• Self-Reliance

• COO

A business-to-consumer transaction.

• B2C

• Sales Channel

• Liability

• B2B

The action of working with one or more people toward a common goal.

• Collaboration

• Trademark

• Operating Costs

• Primary Data