Advertising Media Quiz

Advertising Media Quiz

9th Grade

20 Qs

quiz-placeholder

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Advertising Media Quiz

Advertising Media Quiz

Assessment

Quiz

Business

9th Grade

Practice Problem

Easy

Created by

Gregory Hoch

Used 3+ times

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20 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Advertising media are channels of ________.

distribution

communication

production

marketing

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Newspapers and magazines are categorized as ________ media.

publication

broadcast

time

direct

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A way by which newspapers can be classified as advertising media is by ________.

the cost to advertise in them

the amount of effort required to place an ad in them

how often they are published

their ability to reach people away from home

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is an example of a newspaper that focuses primarily on the business world?

El Nuevo Herald

The Atlanta Voice

USA Today

The Wall Street Journal

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A primary benefit that magazine advertising offers is the ability to ________.

deliver a low-cost message

target a group of individuals interested in specialized content

get an ad published at the last minute

reach almost all homes throughout the United States

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is an example of a general business magazine?

Fortune

AdWeek

Entertainment Weekly

Cosmopolitan

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Because their advertisements last only as long as they are on the air, broadcast media are considered ________ media.

short-term

affordable

space

time

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