Control in Management

To set goals for the organization

To monitor and adjust organizational activities

To hire and train employees

To allocate resources efficiently

Taking corrective action

Measuring actual performance

Setting performance standards

Comparing actual performance with standards

Measure performance, compare with standards, analyze the causes of deviation, set standards, take corrective action

Set standards, measure performance, compare with standards, analyze the causes of deviation, take corrective action

Compare with standards, set standards, measure performance, analyze the causes of deviation, take corrective action

Take corrective action, set standards, measure performance, compare with standards, analyze the causes of deviation

Concurrent control

Feedback control

Feedforward control

Reactive control

Monitoring activities while they are happening

Reviewing results after the activity has been completed

Planning activities before they begin

Ignoring ongoing activities

Capital Budget

Cash Flow Budget

Master Budget

Operating Budget

Capital Budget

Master Budget

Cash Flow Budget

Operating Budget

Reducing employee turnover

Motivating employees to meet or exceed budgeted targets

Enhancing product quality

Simplifying the hiring process

To entertain employees

To create marketing strategies

To support decision-making

To recruit new employees

To provide information for improving processes and strategies

To praise employees

To generate profits

To develop marketing campaigns