Quiz on Bullzeye: Powering Ads on PhonePe

What is the purpose of Bullzeye at PhonePe?

• To analyze social media trends

• To develop new mobile games

• To provide customer support

• To manage ads on the PhonePe app

How many registered users does PhonePe have?

• Over 30 crore

• Over 60 crore

• Over 40 crore

• Over 50 crore

What is the latency requirement for Bullzeye's platform?

• 400 ms

• 100 ms

• 200 ms

• 300 ms

What is the responsibility of the Ad Server in Bullzeye's architecture?

• Analyzing consumer behavior

• Developing new ad formats

• Managing user profiles

• Serving ads based on publisher preferences

What does Bullzeye's engagement service track?

• App downloads

• Ad impressions

• User interactions with ads

• User logins

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• Yff

• Don’t

• Next

• No