Unit 02. Product Design. Design & Innovation. Q1

Product Design is COMPLEX and involves more than just sketching a concept and hoping it can be manufactured.

Choose 2 elements that a successful design must include:

• Be Innovative

• Be cheap

• Be manufactured to high quality from the most appropriate material

• Never require maintenance

Answer explanation

A successful design must be innovative to stand out and meet user needs. Additionally, being manufactured to high quality from the most appropriate material ensures durability and functionality, which are crucial for product success.

What must designers do to ensure they create a product that customers actually want to purchase?

• Copy existing products

• Designers simply design the product and the marketing department create the demand

• Research market influences

• Design the cheapest products

Answer explanation

To create a product that customers want, designers must research market influences. This helps them understand customer needs and preferences, ensuring the product aligns with market demand rather than just copying or minimizing costs.

What term best describes the following statement?

"When consumers see a product they want to buy. The market place creates the consumer demand that results in development and expansion of the product".

• Technology Push

• Market/ Demand Pull

• Market Place fluctuation

• Market Growth

Answer explanation

The statement describes how consumer demand influences product development, which aligns with the concept of 'Market/ Demand Pull'. This term refers to the idea that market needs drive the creation and expansion of products.

What term best describes the following statement?

"When a technological advancement such as new materials or a production method exists that pushes the development of new products.  Designers then think of a use for the new material developed by the scientist".

• Technology Push

• Technological innovation

• Technology Generation

• Scientific influenced development

Answer explanation

The statement describes how new technologies lead to the creation of new products, which is best captured by the term 'Technology Push'. This term emphasizes the role of technological advancements in driving product development.

For a Market/ Demand pull product, Consumer demand can be increased by manufacturers developing new products.

• True

• False

Which example best illustrates “technology push”?

• The release of the iPhone due to consumer demand

• The popularity of electric scooters in urban areas

• The development of PTFE leading to non-stick cookware

• The rise of sustainable fashion due to environmental concerns

An example of a Technology Push product is PTFE (polytetrafluroethylene) resin. It was discovered by a chemist at Dupont, it is heat tolerant and stick resistant and used on non-stick cookware. What is this product commonly known as?

(a)  

What is the primary role of the Client in the design process?

• To manufacture the product

• To sell the product to users

• To test the product for safety

• To commission the design and provide the brief

Answer explanation

The correct answer is 'Client' because this term refers to the person or organization that commissions the design, initiating the design and manufacturing process.

Name the person/ organization that has the following Role within the Design and Manufacturing process.

"Planning and manufacturing, safely and efficiently, a quality product that will make a profit".

• Retailer

• Maker

• User

• Client

Answer explanation

The 'Maker' is responsible for planning and manufacturing a quality product efficiently and profitably, aligning with the role described in the question. Other options like Retailer, User, and Client do not fit this specific role.

What is the responsibility of the "Retailer"

• The person who will be getting a high-quality product that functions well, has fulfilled a need and is value for money.

• Manufacture a high-quality product which meets the customers demands

• Gives customers what they want reasonably

• Make as large a profit as possible for the Client

Answer explanation

The correct choice highlights that a retailer's responsibility is to provide customers with what they want at reasonable prices, ensuring customer satisfaction and meeting market demands.