Influence, Persuasion, & Nudging Quiz

Influence, Persuasion, & Nudging Quiz

12th Grade

10 Qs

quiz-placeholder

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Influence, Persuasion, & Nudging Quiz

Influence, Persuasion, & Nudging Quiz

Assessment

Quiz

Business

12th Grade

Practice Problem

Easy

Created by

Francesca undefined

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What type of learning is classical conditioning?

Reflexive

Voluntary

Involuntary

Intuitive

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which principle states that we are more prone to be influenced by people/brands we like?

Liking

Social Proof

Commitment & Consistency

Reciprocity

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the term for the mental discomfort experienced by a person who holds contradictory ideas/values?

Confirmation Bias

Anchoring Effect

Cognitive Dissonance

Selective Perception

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

According to the text, what do people follow the lead of in the Authority principle?

Peers

Experts

Influencers

Celebrities

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is activated when there is a potential loss in the Scarcity principle?

Indifference

Loss Aversion

Contentment

Anticipated Joy

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the Nudge technique aim to do in decision-making?

Force a decision

Limit choices

Steer decisions in a particular direction

Remove freedom of choice

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which model focuses on decreasing effort and cognitive overload to influence decision-making?

WEST Model

NORTH Model

EAST Model

SOUTH Model

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