
Invigoration hive (digital marketing)
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Professional Development
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25 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 2 pts
Which of the following is not a pillar of digital marketing?
SEO
SEM
SMS MARKETING
CONTENT MARKETING
2.
MULTIPLE CHOICE QUESTION
30 sec • 2 pts
What does SEO stand for?
Search engine optimization
Search entity optimization
Search enhancement optimization
Search engine operation
3.
MULTIPLE CHOICE QUESTION
30 sec • 2 pts
What is the main objective of content marketing?
To sell products directly
To attract and retain customers
To decrease website traffic
To increase email open rate
4.
MULTIPLE CHOICE QUESTION
30 sec • 2 pts
Which metric indicates how many users leave your web sites after viewing Only one page?
Bounce rate
Conversion rate
Exit rate
Click-through rate
5.
MULTIPLE CHOICE QUESTION
30 sec • 2 pts
Which platform is primarily used for professional Networking?
6.
MULTIPLE CHOICE QUESTION
30 sec • 2 pts
What is the Purpose of A/B testing in Digital Marketing ?
To test multiple campaigns simultaneously
To compare two versions of a campaign to see which performs Better
To automate marketing efforts
To analyze social media trends
7.
MULTIPLE CHOICE QUESTION
30 sec • 2 pts
What does PPC stand for in digital marketing?
Pay per click
Pay per conversion
Pay per customer
Pay per campaign
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