This Girl Can Campaign Print Advert Quiz

What is the primary purpose of the "This Girl Can" campaign?

• To promote a new sports brand

• To break down the barrier holding women back from participating in sport

• To raise funds for Sport England

• To celebrate famous female athletes

Who developed the "This Girl Can" campaign?

• Nike

• The National Lottery

• Sport England

• A government body

What was the number one barrier for most women who felt they were unable to participate in physical activity?

• Lack of time

• Fear of being judged

• Lack of facilities

• High cost of participation

How many women said they would like to participate more in sport and physical activity according to the research?

• 1.6 million

• 6 million

• 13 million

• 14-40 million

What does the campaign's mantra "Sweating like a pig, feeling like a fox" aim to do?

• Encourage women to avoid sweating

• Turn a derogatory comment into something positive

• Promote a new fitness product

• Highlight the importance of makeup while exercising

What is the significance of the image used in the "This Girl Can" campaign?

• It features a famous athlete

• It targets ordinary women of all ages

• It promotes fashionable sportswear

• It shows a woman in a glamorous setting

What is the significance of the hashtag "#thisgirlcan" in the campaign?

• To connect readers to the campaign’s social media pages

• To advertise commercial products

• To provide detailed information about the campaign

• To create suspense and curiosity

What is the This Girl Can campaign’s message ?

• To promote commercial products

• To encourage women to participate in physical activities

• To create suspense and curiosity

• To provide detailed information about sports

How are women portrayed in the This Girl Can campaign?

• As weak and less successful

• As independent, confident, and happy

• As commercial product users

• As uninterested in sports

What stereotype is the This Girl Can campaign seeking to challenge?

• Women are not interested in sports

• Women are weaker and less successful in sports

• Women prefer commercial products

• Women do not use social media