Marketing Mix
Authored by Eric Bostrand
Business
9th - 12th Grade
Used 4+ times
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8 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which "P" of the Marketing Mix invovles advertising, selling and incentives such as coupons?
Product
Price
Place
Promotion
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which "P" of the Marketing Mix is Pepsi addressing when the breakdown the costs of production for a 12 pack?
Product
Price
Place
Promotion
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which "P" of the Marketing Mix did Coke Zero use when they adjusted the taste?
Product
Price
Place
Promotion
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which "P" of the Markeing Mix would a new ad campaign address?
Product
Price
Place
Promotion
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which "P" of the Markeing Mix do Channels of Distribution affect?
Product
Price
Place
Promotion
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The costs involved with Marketing, Packaging, Distribution and Prodution are established in this phase of the Marketing Mix...
Product
Price
Place
Promotion
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Honda has the following trims for their cars, EX, LX, Touring. Which P relates to the concpet of trims for cars?
Product
Price
Place
Promotion
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