ENT 3

What is the primary focus of creativity in entrepreneurship?

• Following market trends

• Minimizing costs

• Maximizing profits

• Developing unique responses to problems

Which phase of the creative process involves gathering information?

• Incubation

• Idea Generation

• Evaluation and Implementation

• Knowledge Accumulation

What is the goal of the idea generation phase?

• To evaluate the feasibility of ideas

• To produce a wide range of ideas

• To gather market data

• To implement the best ideas

Which creativity technique involves comparing unrelated problems?

• Mind Mapping

• Nominal Group Technique

• Forced Analogy

• Brainstorming

What is a characteristic of creative individuals?

• Fear of change

• Open-mindedness

• Rigid thinking

• Avoidance of risks

What type of innovation involves creating something entirely new?

• Synthesis

• Duplication

• Extension

• Invention

What is a barrier to creativity related to organizational culture?

• High workload

• Insufficient resources

• Fear of failure

• Lack of support for innovation

Which of the following is a source of innovation?

• Rigid management practices

• High pressure

• Fear of criticism

• Unexpected events

What is the importance of creativity and innovation for entrepreneurs?

• To avoid market changes

• To ensure an organization's survival

• To maintain the status quo

• To reduce competition

What does the term 'synthesis' refer to in innovation?

• Creating a new product

• Combining existing ideas

• Replicating a successful product

• Improving an existing service