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Boston Matrix Quiz

Authored by veena Pandey

Business

12th Grade - University

Used 5+ times

Boston Matrix Quiz
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11 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What are the four categories in the Boston Matrix?

Stars, Cash Cows, Dogs, Question Marks

Leaders, Challengers, Followers, Niche

Innovators, Growth, Maturity, Decline

Products, Services, Markets, Competitors

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which category represents products with high market share in a fast-growing market?

Dogs

Stars

Cash Cows

Question Marks

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Cash Cows are characterized by:

High market share and low market growth

Low market share and high market growth

High market growth and low market share

High market share and high market growth

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key strategy for products in the 'Question Marks' category?

Maximize profits

Invest to gain market share

Divest and discontinue

Maintain the current strategy

5.

OPEN ENDED QUESTION

3 mins • 1 pt

True or False: Products in the 'Dogs' category typically require significant investment to maintain.

Evaluate responses using AI:

OFF

6.

OPEN ENDED QUESTION

3 mins • 1 pt

True or False: The Boston Matrix helps businesses allocate resources effectively across different products.

Evaluate responses using AI:

OFF

7.

OPEN ENDED QUESTION

3 mins • 1 pt

True or False: A product classified as a 'Star' will always remain in that category without any strategic intervention.

Evaluate responses using AI:

OFF

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