Understanding Food Labels and the 'Natural' Claim

The video discusses the increasing scrutiny on food labels, particularly the 'natural' label, which lacks a universal definition. Many consumers believe it implies no artificial ingredients, but this is often misleading. Consumer Reports highlights examples of products with artificial preservatives labeled as natural. They have petitioned the FDA to define or ban the label to prevent consumer deception. The FDA is seeking public input, and industry groups support a national standard. The video concludes with advice for consumers to be cautious, as 'natural' can mean anything the seller wants.

What is the main concern regarding the 'natural' label on food products?

• It is not appealing to consumers.

• There is no standard definition for it.

• It is not available on all products.

• It is too expensive to produce.

Why do many consumers look for the 'natural' label on food products?

• They believe it indicates a lower price.

• They believe it is a government-approved label.

• They think it means the product is organic.

• They assume it means no artificial ingredients.

What example is given to illustrate the misleading nature of the 'natural' label?

• A brand of organic apples.

• A brand of natural yogurt.

• Del Monte Fruit Naturals with artificial preservatives.

• A type of bottled water.

What action has Consumer Reports taken regarding the 'natural' label?

• They have ignored it.

• They have created their own label.

• They have petitioned the FDA to define or ban it.

• They have endorsed it.

What is the FDA currently seeking from shoppers?

• Their recipes for natural foods.

• Their complaints about food prices.

• Their input on defining the 'natural' label.

• Their favorite natural products.

What is the stance of the Grocery Manufacturers of America on the FDA's action?

• They oppose it.

• They are indifferent.

• They welcome it as a necessary step.

• They have not commented.

What does Jane Maynard suggest about the 'natural' label?

• It is a reliable indicator of quality.

• It is often misleading and vague.

• It is only used on organic products.

• It is regulated by the government.

What is the implication of having no standard definition for 'natural'?

• It guarantees high quality.

• It ensures all products are organic.

• It makes products more expensive.

• It allows sellers to define it as they wish.

What should consumers be aware of when they see the 'natural' label?

• It is a guarantee of no GMOs.

• It is a sign of low quality.

• It may not mean what they think it does.

• It always means the product is organic.