Quiz on Journalism History and Influential Figures

Who is known for pioneering investigative journalism in the late 1800s?

• Ernest Hemingway

• Nellie Bly

• Mark Twain

• Carl Bernstein

What is the title of the book by Strunk and White that offers writing advice?

• Writing for Story

• All the President's Men

• The Elements of Style

• The Adventures of Huckleberry Finn

What was the first small newspaper produced in America?

• The New York Weekly Journal

• The New York Times

• The Boston Gazette

• Publick Occurrences

Who was arrested for libel after printing accusations of official corruption?

• John Peter Zenger

• Joseph Pulitzer

• Benjamin Harris

• William Randolph Hearst

What significant act imposed a heavy tax on printed materials in 1765?

• The Intolerable Acts

• The Townshend Act

• The Stamp Act

• The Declaratory Act

What characterized yellow journalism in the late 1800s?

• Sensational stories

• Fact-based writing

• In-depth analysis

• Objective reporting

What major technological advancement changed news delivery in the 20th century?

• Television

• Radio

• The Internet

• Printing press

Which group of news consumers primarily uses traditional media?

• Net-Newsers

• Integrators

• Traditionalists

• The Disengaged

What is the average number of words the average American receives through media daily?

• 50,000

• 75,000

• 100,500

• 125,000

What is one of the three crucial questions facing the news business?

• How to expand television programming?

• How to improve radio ratings?

• How to stop the decline in ad revenue?

• How to increase print circulation?