STRATEGIC MANAGEMENT - CORPORATE LEVEL STRATEGY

is a multi-tiered

company plan that leaders use to define, outline and achieve specific business goals.

• Corporate-level strategy

• Stability strategy

• Incremental growth strategy

• Profit strategy

• Pause strategy

can be used by a small

business to increase its profits over the next

fiscal year, whereas a large corporation might be

overseeing the operations of multiple businesses

to achieve more complex goals like selling the

company or entering a new market.

• Corporate-level strategy

• Stability strategy

• Incremental growth strategy

• Profit strategy

• Pause strategy

In this

strategy, the firm usually concentrates on

one product or service line and grows

slowly and incrementally by entering new

territories, taking up new product lines

etc.

• Corporate-level strategy

• Stability strategy

• Incremental growth strategy

• Profit strategy

• Pause strategy

Its focus is confined to improving functional efficiencies in an increment way, through better deployment and utilization of resources.

• Corporate-level strategy

• Stability strategy

• Incremental growth strategy

• Profit strategy

• Pause strategy

This strategy is

followed when the objective of the firm is

to generate cash immediately for itself or

for stockholders, profit strategies are followed.

• Corporate-level strategy

• Stability strategy

• Incremental growth strategy

• Profit strategy

• Pause strategy

This strategy is usually

called the end game strategy.

• Corporate-level strategy

• Stability strategy

• Incremental growth strategy

• Profit strategy

• Pause strategy

If any enterprise feels

that higher growth becomes both

inefficient and unmanageable, or when a

firm requires breathing spells to stabilize

itself before taking up a new mission, it

may restrict its growth at a certain

balanced level.

• Corporate-level strategy

• Stability strategy

• Incremental growth strategy

• Profit strategy

• Pause strategy

is often considered

as an “entrepreneurial” strategy where firms

develop and introduce new products and

markets or penetrate markets to build

share. _____ is usually thought of as the

way to improve performance.

• Expansion strategy

• Concentration

• Integration

• Diversification

• Cooperative Expansion

involves converging resources in one or

more of a firm’s businesses in terms of

products, markets or functions in such a

manner that it results in expansion.

• Internationalization

• Concentration

• Integration

• Diversification

• Cooperative Expansion

are variously known as intensification, focus or specialization. _________ strategies

involve investment of resources in a product line for an identified market with the help of proven technology.

• Internationalization

• Concentration

• Integration

• Diversification

• Cooperative Expansion