T2P2 Evolution and History of Public Relations Quiz

In 1972, which organization was formed to improve government coordination?

• Public Relations Society of the Philippines

• Public Relations Organization of the Philippines

• San Miguel Corporation’s PR Department

• Philippine Information Agency

The Office of the Press Secretary in the Philippines was elevated to cabinet rank in:

• 1954

• 1966

• 1972

• 1986

Who published "Crystallizing Public Opinion" in 1923?

• Ivy Lee

• Edward Bernays

• Amos Kendall

• Pete Teodoro

PR campaigns in the 1800s focused primarily on:

• Press Agentry and stunts

• Social media outreach

• Crisis management

• Digital engagement

Who was the first Filipino to hold a top PR managerial position in a major corporation?

• Pete Teodoro

• Jose Carpio

• Baldomeo Olivera

• Ricardo Dela Cruz

The rise of PR in the 1950s is attributed to:

• The expansion of media coverage

• The end of World War II

• A focus on digital transformation

• The growth of multinational corporations

Which event marked the birth of press agents?

• The Boston Tea Party

• The Industrial Revolution

• P.T. Barnum’s circus promotions

• The rise of newspapers

The Public Relations Society of the Philippines was founded in:

• 1966

• 1972

• 1957

• 1986

Edward Bernays is known for applying which discipline to PR?

• Sociology

• Biology

• Psychology

• Anthropology

What is the main difference between Ivy Lee’s and P.T. Barnum’s PR methods?

• Lee focused on ethical transparency, while Barnum used publicity stunts

• Barnum promoted transparency, while Lee used propaganda

• Both focused on ethical public communication

• Barnum focused on audience feedback, while Lee ignored it