Business & Eco Week 3 (Business Opportunities

A specific group of customers with similar characteristics that a business will produce goods or services for

(a)  

Characteristics or statistics relating to the population, including age, gender, ethnicity, employment.

• Demographics

• Behavioural characteristics

• Psychographics

• Geographics

Organize these options into the right categories

Groups:

(a) Demographic Characteristics

,

(b) Behavioural Characteristics

,

(c) Geographical Characteristics

,

(d) Psychographic Characteristics

• Values

• Regular product user

• Live in rural areas

• Age

• First-time buyer

• Lifestyle

• Live in suburban areas

• Live in urban areas

• Brand loyalty

• Ethnicity

• Attitudes

• Gender

Match the following business to their potential target market

• Gucci

• New Parents

• Rebel Sport

• Diet-Conscious Consumers

• Officeworks

• High income earners

• Baby Village

• Young & Active Students

• Hello Fresh

• University students

Match the company to its likely competitor

• KFC

• Mercedes

• Target

• McDonald's

• Coca-Cola

• Kmart

• Jaguar

• Pepsi

• Aldi

• Woolworths

A​ (a)   may respond to​ (b)   in the market by developing a ​ (c)   to satisfy​ (d)  

• business
• opportunities
• new product
• demand

Match the following entrepreneur to their business

• Amazon

• Elon Musk

• Facebook

• Mark Zuckerberg

• Tesla

• Jeff Bezos

• Microsoft

• Bill Gates

Match the business to its most ideal location

• Suburban Neighbourhood

• Nike

• Skate Park

• Baby Village

• University campus

• Autobarn

• Near a sports precinct

• Bicycle Centre

• Industrial area

• Officeworks

A sole proprietorship is owned by ​ (a)   person, a partnership is owned by ​ (b)   people and a corporation is owned by​ (c)  

• 1
• 2
• shareholders

Organize these options into the right categories

Groups:

(a) Unlimited Liability

,

(b) Limited Liability

• Corporation

• Partnership

• Sole Proprietorship