End of Unit Test 4 GE8

........... is using the internet to promote products.

• Digital marketing

• Brand loyalty

• Celebrity endorsement

• Target audience

........... is when a famous person is used to promote a particular product or service.

• Digital marketing

• Pop-up

• Celebrity endorsement

• Hoarding

........... is a small window that automatically opens on your computer in front of the window
you’re using.

• Jingle

• Pop-up

• Slogan

• Hoarding

........... is a large board, usually in the street, which has an advertisement on it.

• Digital marketing

• Pop-up

• Celebrity endorsement

• Hoarding

............. is a short, easy-to-remember phrase that’s used to sell a product or service.

• Slogan

• Product

• Jingle

• Pop-up

............. is an item or thing that a company makes and sells.

• Ad

• Product

• Hoarding

• Pop-up

............. is the people that a company is most trying to sell its products or services to.

• Celebrity endorsement

• Target audience

• Brand loyalty

• Advertisement campaign

............. is when people buy products or services again and again from the same company.

• Celebrity endorsement

• Target audience

• Brand loyalty

• Advertisement campaign

............. is a series of advertisements in different places, used to sell more of a particular product
or service.

• Celebrity endorsement

• Target audience

• Brand loyalty

• Advertisement campaign

............ is a short piece of music, often with words, that’s used in advertisements for products and services.

• Slogan

• Product

• Jingle

• Pop-up