Shopping Habits Across Generations Quiz

Which generation is known for being digital natives?

• Generation Z

• Baby Boomers

• Generation X

• Generation Y (Millennials)

What is a key characteristic of Baby Boomers' shopping habits?

• They prefer online shopping over in-store shopping.

• They rely heavily on social media for shopping advice.

• They enjoy shopping as a social activity.

• They value personal engagement in traditional stores.

Which generation is often referred to as the 'middle child' generation?

• Baby Boomers

• Generation X

• Generation Z

• Generation Y (Millennials)

What is a common trait of Millennials' shopping behavior?

• They are influenced by social media posts.

• They avoid using web devices for shopping.

• They dislike omnichannel accessibility.

• They prefer shopping alone.

How do Gen Zers typically view shopping trips?

• As a stressful task

• As a necessary chore

• As a social activity

• As a solitary activity

What is a significant influence on Millennials' purchase decisions?

• Radio commercials

• Newspaper reviews

• Television advertisements

• Word-of-mouth

Which generation is most likely to research products online before purchasing?

• Generation Z

• Generation Y (Millennials)

• Generation X

• Baby Boomers

What do Gen Zers expect from stores to enhance their shopping experience?

• Fewer product options

• Tech-savvy environments

• Less technology

• More cashiers

Which generation is most likely to be influenced by user-generated content?

• Baby Boomers

• Generation Z

• Generation X

• Generation Y (Millennials)

What is a common marketing challenge with Generation X?

• They do not use social media.

• They are skeptical of marketing tactics.

• They prefer in-store shopping only.

• They are easily influenced by flashy advertising.