Marketing Management Quiz Part 3

Marketing Management Quiz Part 3

12th Grade

30 Qs

quiz-placeholder

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Marketing Management Quiz Part 3

Marketing Management Quiz Part 3

Assessment

Quiz

Other

12th Grade

Practice Problem

Easy

Created by

Ebonee Armstrong

Used 37+ times

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30 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Define marketing.

The financial management of a company.

The process of hiring new employees.

The process of promoting, selling, and distributing a product or service.

The act of creating a new product.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is most related to the marketing concept?

Gain market share

Satisfy Customers

Increase sales

Make a profit

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing helps consumers by lowering ________ of goods through competition.

prices

cost

availability

quality

demand

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Obtaining the money needed to start and operate a business is a marketing function known as __________.

Advertising

Product Development

Distribution

Finance

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

When Apple decided to improve features of the IPOD by developing a newer, more up-to-date version, they conducted the marketing function known as __________.

Market Research

Sales Promotion

Advertising

Product Development

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Six Flags Amusement Park wants to start offering more games in the game area that will attract more teenagers. While at the park, you are asked to complete a questionnaire about games you would like them to offer. This is an example of the __________ marketing function.

Market Research

Product Development

Sales Promotion

Public Relations

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

You were just hired at PetSmart to be a cashier. Your job includes running the cash register and assisting customers with their needs. This job is an example of the _________ marketing function.

Customer Service

Product Development

Market Research

Advertising

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