Partnerships and Initiatives in Personal Genetics

Partnerships and Initiatives in Personal Genetics

Assessment

Interactive Video

Business, Science, Life Skills

10th - 12th Grade

Hard

Created by

Aiden Montgomery

FREE Resource

The transcript discusses the benefits of partnerships in startups, highlighting how diverse contacts can enhance marketing reach. It shares experiences of overcoming challenges and achieving success in a startup environment. The speaker expresses excitement about an Alzheimer's initiative and personal health projects. Additionally, it touches on the experiences of being women in male-dominated industries, emphasizing that gender was not a primary focus for them.

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was one of the key benefits of the partnership between the speaker and Linda?

They had similar contacts.

They worked the same hours.

They had complementary skills and contacts.

They both had a background in marketing.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the speaker and Linda manage to work almost continuously?

They hired additional staff.

They worked different shifts.

They used automation tools.

They outsourced some tasks.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a significant factor in the startup's marketing success?

A dedicated marketing team.

Their diverse backgrounds.

An aggressive advertising strategy.

A large marketing budget.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Linda's first initiative in her new research platform?

Cancer research.

Diabetes research.

Alzheimer's research.

Heart disease research.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the speaker feel about Linda's new initiative?

Indifferent.

Skeptical.

Worried.

Excited.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the speaker and Linda view their gender in the industry?

As a frequent topic of discussion.

As something they rarely thought about.

As a major obstacle.

As an advantage.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a unique experience for the women in their team?

Attending male-dominated conferences.

Sharing experiences of pregnancy and breastfeeding.

Working late hours.

Discussing marketing strategies.

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