BUS410_Ch04_Teacher: Dao Cong Tuan

What is E-commerce?

• The buying and selling of goods and services online, usually through the internet or a mobile device.

• The exchange of physical goods only in brick-and-mortar stores.

• A type of social media platform for sharing products.

• The process of manufacturing goods in a factory.

Which of the following is a major change in consumer purchasing behavior due to e-commerce?

• Consumers prefer shopping only in physical stores.

• Consumers can research products and read reviews online.

• Consumers are less price-sensitive than before.

• Consumers no longer make impulse purchases.

What is one way globalization has affected e-commerce?

• It has limited businesses to local markets.

• It has enabled businesses to reach international customers.

• It has decreased the number of online shoppers.

• It has made shipping more expensive.

Which of the following is a common challenge faced by e-commerce businesses?

• On-time deliveries

• Picky customers

• Lack of consumer interest

• Time management

What is a common challenge that businesses face during the post-purchase stage?

• Managing returns and refunds.

• Increasing website traffic.

• Developing new marketing strategies.

• Attracting new customers.

Which of the following categories typically ranks as one of the top-selling in e-commerce?

• Home improvement tools

• Office supplies

• Automotive parts

• Clothing and accessories

Which of the following is a frequent reason customers abandon their shopping carts?

• The website is too slow to load.

• The product is out of stock.

• Customers enjoy browsing without buying.

• All of the above.

Which of the following is a key difference between e-commerce and traditional commerce?

• E-commerce requires physical storefronts.

• E-commerce is accessible 24/7, while traditional commerce is not.

• E-commerce has higher overhead costs.

• Both rely on face-to-face interactions

What condition has notably contributed to the development of e-commerce?

• Decrease in internet connectivity.

• Reduction in online payment options.

• Increased consumer preference for convenience.

• Limited access to social media.

Which of the following payment solutions has aided the growth of e-commerce?

• Cash on delivery only.

• Only bank transfers

• Diverse options like digital wallets and buy-now-pay-later services.

• Credit card payments exclusively.