Digital Advertising and Content Marketing Unit Review
Flashcard
•
Business
•
9th - 12th Grade
•
Hard
Wayground Content
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25 questions
Show all answers
1.
FLASHCARD QUESTION
Front
A form of marketing focused on creating, publishing, and distributing content for a targeted audience online.
Back
Content Marketing
2.
FLASHCARD QUESTION
Front
An online strategy with the goal of promoting a business' product or service by increasing engagement, traffic and conversions.
Back
Digital Marketing
3.
FLASHCARD QUESTION
Front
The public promotion of something such as a product, service, business, or event, to attract or increase interest in it.
Back
Advertising
4.
FLASHCARD QUESTION
Front
The number of goal completions generated from your ad.
Back
Conversions
5.
FLASHCARD QUESTION
Front
The values used by marketing teams to measure and track the performance of their marketing campaigns.
Back
Digital Marketing Metrics
6.
FLASHCARD QUESTION
Front
A graphic advertising on Internet websites, apps or social media through banners or other advertising formats made of text, images, flash, video, and audio.
Back
Digital Advertising
7.
FLASHCARD QUESTION
Front
Allows you to promote your business on these platforms: Email marketing campaigns, Traditional print advertising, Social media marketing and online advertising, Cold calling potential customers
Back
Social media marketing and online advertising
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