F&B MANAGEMENT CHAPTER 3

What is the primary goal of developing a catering business?

• To offer quick service meals

• To establish a sustainable and profitable operation

• To expand into international markets

• To create a luxury restaurant

What is the first step in developing a catering business?

• Market survey

• Finding a location

• Hiring staff

• Designing the menu

Which factor is NOT typically analyzed in a market survey for catering services?

• Customer preferences

• Competition in the area

• Supplier contracts

• Community needs

What does 'customer profile' refer to in catering business development?

• The type of food offered to customers

• The target demographic for catering services

• The pricing structure for services

• The layout of the catering kitchen

How can understanding customer needs impact a catering business?

• It helps define the menu and services

• It reduces competition

• It limits the scope of the business

• It focuses only on high-end clients

What is an important consideration when analyzing competition in the catering industry?

• Location, pricing, and menu offerings

• Number of staff available

• Only the type of cuisine offered

• The history of the catering company

What is the role of a 'community' in the development of a catering business?

• To provide raw ingredients

• To offer potential clients and referrals

• To invest in the catering business

• To enforce catering regulations

What does a 'labor survey' help a catering business determine?

• The cost of hiring new employees

• The availability of skilled staff in the area

• The types of equipment needed

• The space requirements for catering services

Why is location important in catering business development?

• It determines the types of clients a business can attract

• It affects how much food can be prepared

• It dictates the menu prices

• It determines the number of staff needed

What is a 'feasibility study' in catering business development?

• A test of the food quality before the business opens

• A research process to assess if the business will be successful

• A review of competitor pricing

• A legal process for obtaining licenses