E-BUSINESS 2

E-businesses are not required to comply with intellectual property laws

• TRUE

• FALSE

Cybersquatting involves registering a domain name similar to a well-known trademark to profit from its sale.

• TRUE

• FALSE

Online businesses are immune to defamation lawsuits because they operate on the Internet.

• TRUE

• FALSE

Ethical concerns in e-business include data privacy and responsible use of consumer information.

• TRUE

• FALSE

Online consumer behavior models include influential factors such as customer characteristics and marketing systems.

• TRUE

• FALSE

The AIDA(S) model represents Attention, Interest, Demand, Action, and Satisfaction.

• TRUE

• FALSE

Display ads are static advertisements that cannot include multimedia elements like video or audio.

• TRUE

• FALSE

Email marketing is a declining method of online advertising.

• TRUE

• FALSE

Search Engine Marketing (SEM) involves techniques like Search Engine Optimization (SEO) and paid advertisements.

• TRUE

• FALSE

Virtual communities existed before the widespread use of the Internet.

• TRUE

• FALSE