Brochure and Pamphlet

What is a brochure?

• A lengthy book about a topic

• A small, thin book or magazine with pictures and information to sell a product or service

• A printed sheet with brief messages

• A banner used for advertising

• A formal and academic media to educate

What is the typical purpose of a brochure?

• To provide detailed scientific data

• To share personal opinions

• To advertise or inform about products, locations, or events

• To serve as a personal journal

• To entertain the audience

Which of the following is a common format for brochures?

• Circular booklets

• A single large poster

• A digital animation

• Tri-fold or bi-fold sheets

• Z-fold brochure

What is a key feature of an effective brochure?

• It is attractive to encourage readers to glance at it

• It uses highly technical language

• It avoids using visuals

• It provides long paragraphs of text

• It lists all company policies

Which of the following is NOT typically advertised using a brochure?

• Tourist locations

• Historical data

• Hotels and events

• A new product

• School and university

What are brochures often used to advertise?

• Safety instructions and warnings

• General theories

• Products, services, or locations

• Academic research

• Research data

What is the purpose of visuals in a brochure?

• To reduce the amount of text

• To capture attention and support the message

• To make the brochure heavier

• To distract readers from the content

• To teach complex theories

How does a brochure differ from a pamphlet?

• Brochures are non-periodical, while pamphlets are periodic

• Pamphlets are more formal than brochures

• Brochures are larger and focus more on visuals

• Brochures have no visuals

• Brochures are smaller and hard to understand

Which feature is NOT essential in a brochure?

• Eye-catching visuals

• Persuasive language

• Contact information

• Name of product

• Detailed scientific analysis

What makes a brochure stand out among other promotional materials?

• Its engaging design and clear purpose

• Its complex language and long sentences

• Its reliance on text rather than images

• Its large size and heavy material

• It indirects the audience on what to do next