
Business Management - Terms
Authored by Michele Thurlo
Business
11th Grade
Used 3+ times

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70 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Target Markets
are specific groups of consumers targeted by a business.
are only defined by geographic location.
refer to all potential customers regardless of demographics.
are the total population of a country.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
4 p’s of Marketing
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What’s measured gets_____________________.
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Theory X employee
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Theory Y employee
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Marketing- one-word definition
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Environmental scanning
is only useful for marketing.
is irrelevant to business operations.
is essential for strategic planning.
is a one-time process.
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