Research methods

Ahmed is looking to buy a new smartphone. He visits several stores and has in-depth conversations with the salespeople to ask about the features, price, and reviews. After gathering all the information, Ahmed decides based on his specific needs and preferences.

• Surveys

• Field studies

• Focus groups

• Interviews

• Observational Research

Fatima and her friends Khaled and Layla are deciding which laptop to purchase for university. They meet in a small group to discuss the pros and cons of different brands. They share their own experiences and opinions to help each other make an informed decision.

• Interviews

• Focus groups

• Field studies

• Surveys

• Observational Research

Sarah is writing a blog post about sustainable eating habits. She spends time reading various articles, studies, and posts from nutritionists and health experts to find the most reliable information that will help her provide a well-informed guide to her readers.

• Interviews

• Field studies

• Literature Review

• Surveys

• Observational Research

Omar is researching which areas of the university are most frequently used by students during breaks. He spends several hours observing the behaviour of students, noting which common areas are used for socialising, studying, or eating.

• Interviews

• Literature Review

• Observational Research

• Surveys

• Field studies

Ali is preparing a survey for his classmates to gather opinions about which study spaces on campus are the most effective for group work. He asks them to fill out a questionnaire that includes questions about lighting, seating arrangements, and general comfort in the study areas.

• Interviews

• Surveys

• Field studies

• Literature Review

• Observational Research

Nour spends a day on campus, observing how students interact with various study spaces. She notes where students tend to gather, which areas are the busiest, and which spaces are the most quiet or conducive to focus.

• Field studies

• Literature Review

• Interviews

• Surveys

• Observational Research