Marketing Makes the World Go Round

What role does marketing play in our economy?

• It decreases business profits.

• It helps businesses be profitable.

• It limits the availability of goods.

• It reduces consumer choices.

How does marketing affect trade between nations?

• It stops trade completely.

• It encourages trade by connecting producers and customers.

• It isolates nations economically.

• It reduces the need for trade.

What does marketing help businesses do in terms of product development?

• Ignore customer needs.

• Develop products based on customer wants and needs.

• Focus only on cost reduction.

• Limit product features.

How does marketing impact the availability of goods and services?

• It limits availability.

• It increases availability by promoting a variety of options.

• It has no impact.

• It reduces consumer choices.

Why is marketing important for accessing resources?

• It helps in hoarding resources

• It identifies where resources are abundant

• It restricts the flow of resources

• It increases the cost of resources

What happens if a nation lacks a certain resource?

• It can usually trade something to get it

• It must produce it domestically

• It cannot obtain it

• It will face economic collapse

What is the impact of marketing on the economy according to the text?

• It damages the economy

• It facilitates trade and improves the economy

• It has no impact on the economy

• It only benefits large corporations

What would be a consequence if marketing didn’t exist?

• Easier access to products

• Difficulty in linking producers with customers

• More innovative products

• Increased global trade

What is one way marketing helps in the exchange process?

• By increasing taxes on goods

• By drawing countries into exchanging resources

• By limiting international communication

• By reducing the variety of products

What would happen to personal contacts with businesses without marketing?

• They would increase

• They would decrease

• They would remain the same

• They would become unnecessary