BSCM 102 Test 1

The process of understanding and sharing meaning.

• exchange

• transfer

• communication

• decoding

The person or entity that imagines, creates and sends the message or information.

• source

• channel

• receiver

• decoder

The message is given a format in words, pictures or actions that represent the idea being conveyed.

• coding

• encoding

• decoding

• translating

The stimulus or meaning produced by the source for the receiver or audience.

• code

• message

• channel

• feedback

The means by which a message or messages travel between source and receiver.

• sender

• message

• transmission

• channel

The person who acquires the message from the source, analyzes and interprets the message.

• messenger

• receiver

• interpreter

• communicator

Intentional or unintentional response that is composed of messages the receiver returns to the source.

• response

• answer

• feedback

• interpretation

Interpreting and trying to make sense of the message.

• interpretation

• communication

• decoding

• encoding

Involves the setting, scene, and expectations of the individuals involved.

• environment

• surroundings

• mood

• context

The atmosphere, physical and psychological, where you send and receive messages.

• context

• environment

• mood

• surroundings