Types of Advertisements

1. Which type of advertisement focuses on educating consumers about a product or service?

• persuasive

• reminder

• comparative

• informative

2. A car company creates an ad that directly compares its fuel efficiency to a competitor’s. What type of advertising is this?

• persuasive

• reminder

• comparative

• informative

3. Which type of advertisement is designed to keep a brand or product in the minds of consumers, even if they’re not ready to buy?

• persuasive

• reminder

• comparative

• informative

4. A luxury watch brand releases an ad emphasizing status, elegance, and emotional appeal to customers. What type of advertising is this?

• persuasive

• reminder

• comparative

• informative

5. 5. Which of the following is an example of informative advertising?

• A billboard saying, “The classic taste you love – Coca-Cola”

• A commercial explaining the health benefits of a new vitamin supplement

• A car ad that claims “Our model has better mileage than Brand X”

• A perfume ad featuring a celebrity to create an emotional connection