
International Business Strategies Quiz
Authored by Sean Watts
Business
University

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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the primary goal of a firm’s strategy?
To increase the company’s debt
To maximize shareholder losses
To attain profitability and profit growth
To reduce the number of customers
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT a basic international strategy?
Global Standardization
Localization
Transnational
Horizontal Integration
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which strategy focuses on reaping cost reductions through economies of scale, learning effects, and location economies?
International Strategy
Localization Strategy
Global Standardization Strategy
Transnational Strategy
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A firm following a localization strategy should focus on:
Reducing costs by standardizing operations globally
Customizing products and services to match local preferences
Maximizing global consistency in branding
Expanding rapidly without market research
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which strategy tries to balance cost reduction and local responsiveness?
International Strategy
Localization Strategy
Transnational Strategy
Differentiation Strategy
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following factors influence a firm’s international strategy choice?
Cost pressures and local responsiveness
Number of employees
Tax policies only
Currency exchange rates
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
When is a global standardization strategy most effective?
When cost pressures are high and local responsiveness is low
When cost pressures are low and local responsiveness is high
When customization is the main priority
When the firm operates only in its home country
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