International Marketing Quiz

What is the primary objective of international marketing?

• To restrict foreign trade

• To understand domestic consumer behavior

• To develop marketing strategies for global markets

• To reduce competition in local markets

Which of the following is NOT a basic mode of entry into international markets?

• Exporting

• Licensing

• Joint Venture

• Domestic Retailing

The EPRG Framework stands for:

• Ethnocentric, Polycentric, Regiocentric, Geocentric

• Economic, Political, Regulatory, Global

• Export, Promotion, Regulation, Growth

• Entry, Product, Retail, Globalization

Which of the following is NOT a characteristic of MNCs (Multinational Corporations)?

• Operations in multiple countries

• Centralized decision-making in one country

• Large-scale production

• Diversified product portfolio

Which organization regulates global trade policies?

• IMF

• WTO

• UN

• World Bank

What does INCOTERMS refer to in international trade?

• International Commercial Terms

• Import and Export Regulations

• Trade Tariffs and Agreements

• Global Marketing Strategies

Political risk in international marketing includes:

• Currency fluctuations

• Government instability

• Consumer preferences

• Trade show participation

The GATT agreement was replaced by:

• WTO

• UNCTAD

• IMF

• NAFTA

A primary reason for import quotas is:

• To boost foreign competition

• To limit the quantity of imports

• To eliminate tariffs

• To encourage foreign direct investment

The main advantage of regional economic groupings is:

• Increased trade restrictions

• Elimination of tariffs among members

• Greater dependency on foreign economies

• Decreased international cooperation