Digital Marketing Quiz 1-5

“Many people want BMW, only few are able to buy” this is an example of …

• Need

• Want

• Demand

• Status

What is the term for a product’s unique characteristics that make it stand out from competitors?

• Brand Value

• Unique Selling Proposition (USP)

• Market Segmentation

• Customer Loyalty

Draw the Promotional symbol

What is the fourth P's in the Marketing Mix?

(a)  

Do you think the digital marketing paper helps to increase your knowledge about marketing concepts and marketing awareness?

• Yes

• No

• Either a or b

In which word you heard the most from this paper?

Which of the following is NOT a distribution channel?

• Direct Selling

• Wholesalers

• Advertising Agencies

• Retailers

Which of the following is an example of a sales promotion strategy?

• Search Engine Optimization

• Buy One Get One Free (BOGO)

• Email Marketing

• Branding

Which of the following is a traditional advertising medium?

• Television

• Social Media

• Email Marketing

• Pay-Per-Click

What is SEO in digital marketing?

• Social Engagement Optimization
  

• Search Engine Optimization

• Sales and Event Organization

• Strategic E-commerce Operations