Qualitative Research Quiz

What is the main goal of qualitative research?

• To predict future behavior

• To develop theories by understanding people’s experiences

• To measure cause-and-effect relationships

• To create numerical data sets

Qualitative data is typically collected in the form of:

• Numbers and statistics

• Words, pictures, or videos

• Surveys and experiments

• Reaction times and scores

Which characteristic best describes qualitative research?

• Highly controlled and experimental

• Naturalistic and focused on real-world settings

• Primarily statistical

• Always conducted in laboratories

A flexible design in qualitative research means that:

• The sample size is extremely large

• The research question and methods can adapt during the study

• Researchers must always stick to a strict procedure

• Statistical tests are used throughout

Which of the following is a strength of qualitative research?

• Easily generalizes findings to the entire population

• Explains behavior deeply and meaningfully

• Prevents researcher bias completely

• Always produces quick results

A key limitation of qualitative research is that:

• It always leads to false conclusions

• It struggles to produce rich, descriptive data

• It is difficult to replicate because each study is unique

• It uses too many control variables

What does credibility refer to in qualitative research?

• How statistically significant the results are

• How believable and trustworthy the findings are

• How many participants were surveyed

• How fast the study was completed

Transferability in qualitative research is about:

• Repeating the study exactly

• Applying findings to new settings or groups

• Eliminating all researcher bias

• Measuring results with numbers

In naturalistic observation, the researcher:

• Controls all variables carefully

• Observes behavior without interference in real-world settings

• Conducts experiments in a lab

• Directly manipulates the independent variable

What is a major strength of participant observation?

• It ensures the researcher remains fully objective

• It provides rich, insider understanding of the group

• It prevents researcher bias

• It guarantees statistical generalizability