Digital Marketing Quiz

6 steps of content creation

• Product & Price & Place & Promotion & Test & Measure
• Goal & Plan & Test & Measure & Optimize & Research & Content Creation
• Goal Setting & Buyer Personal & Self and Competitor Analysis & Content ideation and Planning & Content Creation & Growth Hacking
• All of the mention

A __________ is anything that can be offered to a market that satisfy a need or want.

• Position
• Product
• Promotion
• None of the mention

Concept of Marketing 4.0 is

• Product Centric
• Customer Centric
• Value Centric
• M2M with H2H Centric

Eduvo is planning to open a new branch in JB. What campaign can help Eduvo to increase brand awareness with minimum budget?

• Reach
• Lead Generation
• Conversion
• Visit Store

Example product that use Product line Strategy in their pricing strategy?

• DOTA
• iPhone
• Coca-cola
• Photocopy services

Full name of SEO is_______

• Selling Electronic Online
• Search Electronic Optimization
• Search Engine Optimization
• Search Engine Online

Google Adwords is an example of a ______ Marketing

• KOL
• Push
• Pull
• Video

In marketing, how to increase chances of success?

• Trial and error.
• Test and measure.
• Create and sell.
• Push and pull.

Mr. A won $50 and $30 in two lotteries, Mr. B won $80. Who is happier?

• Mr A
• Mr. B
• Mr A and Mr B both also happy
• Mr A and Mr B both not happy

One of the models when designing a message is___________

• BIDA
• CACA
• ADIDAS
• AIDA