Ch 20 Quiz Review

What is the definition of mass media?

• A group of journalists working together

• A government agency that regulates television

• All means of communicating information to the public

• A specific type of news outlet

What is horse-race coverage?

• Media coverage of sports events

• A style of reporting focusing on the winner of political races

• A strategy to boost viewer ratings

• Coverage of actual horse racing

Which of the following is a role of the mass media in society?

• Make laws

• Enforce government decisions

• Alert the public to important issues

• Fund government programs

What is a news release?

• An emergency announcement

• A story made by journalists for public viewing

• A prepared story provided to media by officials

• A leaked document

What does “off the record” mean in journalism?

• The story is completely false

• Information can be published immediately

• The reporter agrees not to publish the information

• A reporter made a recording without consent

What is a leak in the context of media and government?

• A water spill in a news station

• A technical glitch

• The release of secret information by anonymous sources

• Official announcement by the president

Which U.S. president was first to master broadcast media through "fireside chats"?

• Franklin D. Roosevelt

• Herbert Hoover

• Harry S. Truman

• Dwight D. Eisenhower

What is spot advertising?

• Continuous media coverage

• In-depth interviews

• Short, targeted political advertisements

• Sponsorship of sports events

What does the Fairness Doctrine require?

• That only one viewpoint is shown

• Equal time for advertising

• Broadcasters to provide opposing views on public issues

• Only facts can be presented on news

What is prior restraint?

• Blocking press access to trials

• The censorship of information before it's published

• Press conferences that require registration

• Press secrecy agreements