
Distribution Channels
Authored by Nalin Simasathiansophon
Business
University
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5 questions
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1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
What is the main advantage of using intermediaries?
Increase the number of contacts
Reduce the amount of work for producers and consumers
Increase direct marketing efforts
Eliminate the need for distributors
2.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
What does physical distribution NOT involve?
Transporting goods
Storing goods
Reaching agreements
None of the above
3.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
What does the term "channel level" refer to in marketing?
A type of product
A layer of intermediaries
A pricing strategy
A marketing campaign
4.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
What is the main advantage of using a direct marketing channel?
Greater control over the sales process
Lower production costs
Increased product variety
Faster manufacturing times
5.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
What is a direct marketing channel?
A channel where the producer sells directly to the business customer.
A channel involving multiple intermediaries.
A channel that includes a business distributor.
A channel that uses a sales branch.
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