Tourism Marketing Quiz

Tourism Marketing Quiz

12th Grade

20 Qs

quiz-placeholder

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Tourism Marketing Quiz

Tourism Marketing Quiz

Assessment

Quiz

Other

12th Grade

Practice Problem

Hard

Created by

Katana Develleres

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20 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is tourism marketing primarily concerned with?

Maximizing tourist satisfaction

Increasing hotel prices

Reducing travel costs

Limiting tourist access

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a component of marketing?

Tourist attractions

Promotion

Distribution methods

Pricing

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does market segmentation involve?

Grouping people with similar needs

Limiting customer choices

Increasing product prices

Reducing service quality

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is a socioeconomic variable in market segmentation?

Experience preferences

Brand loyalty

Recreation activity

Age

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the first stage of the tourism product life cycle?

Stagnation

Consolidation

Development

Exploring

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In which stage do local communities start engaging in tourism-related activities?

Exploring

Involvement

Decline

Development

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key characteristic of the development stage in the tourism product life cycle?

High tourist satisfaction

Minimal local involvement

Limited infrastructure

Increased tourist arrivals

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