ENVIRONMENTAL ANALYSIS

The primary purpose of environmental analysis is to:

• Track employee performance

• Identify external/internal factors affecting the organization

• Design marketing campaigns

• Calculate quarterly profits

Which of these is NOT a component of PEST analysis?

• Political

• Ethical

• Economic

• Technological

Environmental analysis only considers external factors.

• True

• False

"High employee turnover" is an opportunity in SWOT

• True

• False

The "S" in DRETS stands for:

In SWOT analysis, "high production costs" would be classified as a

• Strength

• Weakness

• Opportunity

• Threat

DRETS analysis is most useful for companies impacted by:

•  Global stock markets

• Local demographics and regional conditions

• Employee satisfaction surveys

• Product packaging trends

PESTLE is more comprehensive than PEST

• True

• False