Prostart 2 Mega Review

Prostart 2 Mega Review

10th - 12th Grade

•

104 Qs

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Prostart 2 Mega Review

Prostart 2 Mega Review

Assessment

Quiz

•

Life Skills, Other, Specialty, Other Sciences

•

10th - 12th Grade

•

Practice Problem

•

Medium

Created by

Clifton Rice

Used 3+ times

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104 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

A group of people,customers/guests, who desire a product or service are called

group.

market.

segment.

community.

2.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

The process of communicating a business's message to its market is called

servicing.

presenting.

marketing.

positioning.

3.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

What consists of all of the food and services offered by an operation to guests?

Presentation mix

Communication mix

Product-service mix

Contemporary mix

4.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

All of the elements that make an operation look unique are a part of the

presentation mix.

communication mix.

Product-service mix.

Contemporary marketing mix.

5.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

The ways in which an operation actively tries to reach its desired guests through advertising, are part of the operation's

presentation mix.

communication mix.

product-service mix.

contemporary marketing mix.

6.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

The list of steps an operation must take to sell a product or service is called a

marketing plan.

promotion mix.

research report.

mission statement.

7.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

Which part of a SWOT analysis identifies the factors outside the operation that could decrease revenues or increase costs?

Strengths

Weaknesses

Opportunities

Threats

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