Market Analysis Quiz

Market Analysis Quiz

12th Grade

25 Qs

quiz-placeholder

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Market Analysis Quiz

Market Analysis Quiz

Assessment

Quiz

Business

12th Grade

Practice Problem

Medium

Created by

Jigme Dorji

Used 1+ times

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25 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary purpose of market analysis?

To create financial statements

To assess the market potential for a business

To recruit employees

To purchase raw materials

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is included in a marketing plan?

Employee salary structure

Budgeting marketing resources and estimating expenses

Tax planning

Company registration

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who proposed the Five Forces model for industry analysis?

Philip Kotler

Steve Jobs

Michael Porter

Elon Musk

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT one of Porter's Five Forces?

Bargaining power of employees

Threat of new entrants

Bargaining power of buyers

Competitive rivalry

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

High competitive rivalry in an industry indicates that the industry is:

Highly profitable

Attractive

Unattractive

Easy to enter

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which factor increases the bargaining power of buyers?

Many suppliers

Few buyers who are important

High switching cost

Limited alternatives for buyers

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The threat of substitutes is high when:

There are no alternatives available

Customers are loyal

Many close alternatives exist

The industry is regulated

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