Business Model Canvas

What is the primary purpose of the Business Model Canvas?

• To create a financial forecast

• To design, analyze, and refine business models

• To manage employee productivity

• To track marketing performance

Which building block of the BMC focuses on the unique value your business offers to customers?

• Channels

• Key Activities

• Value Propositions

• Customer Relationships

What is the relationship between Customer Segments and Channels?

• Channels determine the operational costs.

• Channels help reach and deliver value to specific customer segments.

• Channels are unrelated to customer segments.

• Channels define the company’s revenue.

Which of the following is NOT a Key Resource in the BMC?

• A company’s brand reputation

• A mobile app used for delivery services

• Marketing strategies

• Intellectual property like patents

What type of relationship is used in a subscription-based business model?

• Personal Assistance

• Automated Services

• Self-Service

• Recurring Relationship

The BMC is a static tool and does not require frequent updates.

• True

• False

The Cost Structure block of the BMC includes both fixed and variable costs.

• True

• False

The Key Partnerships block focuses on direct competitors.

• True

• False

Revenue Streams describe how a company earns money from each customer segment.

• True

• False

The BMC can be used by startups and established businesses alike.

• True

• False