
Marketing Mix
Authored by Rishi Rishi
Specialty
University
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Praneetha is launching a new line of eco-friendly cleaning products. She wants to ensure that her products meet the needs of environmentally conscious consumers. What is the primary focus of the "Product" element in the 4Ps of marketing for Praneetha's new line?
Setting an affordable price
Choosing the right distribution channel
Creating goods or services that satisfy customer needs
Developing promotional offers
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Fatima is launching a new line of Sustainable packaging products. She uses various methods to inform, persuade, and remind customers about her products. Would this communication be part of... ?
Promotion
Place
Price
Product
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
It includes a variety of activities such as advertising, selling, sales promotions, public relations, direct marketing and sponsorship.
Advertising
Promotion
People
Place
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
When customers rushed to H&M to buy jeans for $19.99, the Gap decided to offer customers a similar discount. Under which marketing function does this action fall?
Place
Price
Product
Promotion
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Coca-Cola decided to offer a new type of soft drink called Coke 2. Under which marketing function does this decision fall?
Place
Price
Product
Promotion
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Muskaan, a business owner, wants to build customer awareness of features and benefits in her products that are better than their competition. Which element of the marketing mix is most likely to help her achieve this?
Product
Price
Place
Promotion
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Tanisha visits a local shop that offers a "Buy One, Get One Free" deal on her favorite snacks. This is an example of:
Place
Promotion
Price
Product
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