Digital Marketing Quiz

Digital Marketing Quiz

University

50 Qs

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Digital Marketing Quiz

Digital Marketing Quiz

Assessment

Quiz

Information Technology (IT)

University

Medium

Created by

PRATIK MISHRA

Used 1+ times

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50 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following best defines digital marketing?

Promotion of products using physical billboards

Promotion of products through online channels and technology

Selling products in offline stores

Promotion of products through door-to-door campaigns

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key benefit of digital marketing compared to traditional marketing?

Limited audience reach

High printing cost

Real-time performance tracking

Fixed messaging with no feedback

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which platform is commonly used for Email Marketing?

Instagram

ConvertKit

YouTube

Google Ads

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In content marketing, what is the primary goal?

Sell products quickly

Pay influencers for reviews

Deliver valuable content to attract and retain audiences

Run paid ad campaigns on Facebook

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What distinguishes affiliate marketing from other digital channels?

It is based on emotional appeal

It rewards influencers directly with ad payments

It pays affiliates for each sale or lead generated via their referral

It involves only email and SMS

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which campaign is an example of a digital strategy by Coca-Cola?

“Share a Coke” TV ad on Star Plus

“Share a Coke” campaign on Instagram and YouTube

Poster ads in movie theatres

Radio promotion on FM channels

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is an example of organic marketing?

Sponsored Google search ad

Instagram post with “Sponsored” tag

Facebook post without a “Sponsored” tag

YouTube bumper ad

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