The Ultimate Basic Marketing Quiz

What is the primary goal of marketing?

• To maximize profits

• To create, communicate, and deliver value to customers

• To sell as many products as possible

• To design the best advertisements

What stage comes after 'Introduction' in the product lifecycle?

• Decline

• Growth

• Maturity

• I never studied product life cycle

Why do marketers love coffee so much?

• It keeps them awake for brainstorming

• It’s a secret ingredient in ads

• It’s the official drink of sales team

• Because it’s 50% marketing magic!

Which color is often associated with trust in branding?

• Red

• Blue

• Green

• Pink

If a product is in the 'Decline' stage, what might marketers do?

• Launch a huge party

• Discontinue it or revamp it

• Raise the price dramatically

• Ignore it and hope for the best

What’s the trickiest part of targeting a market?

• Finding the right customers

• Making everyone love your product

• Convincing your boss for the budget to do the targetting

• Avoiding alien customers from Mars

Marketing means creation of _____.

What was the first motto of Google?

• Kill all the ignorant

• Eat more rice

• Don't be Evil

• Find Anything

What do marketers use to understand customer behavior?

• Do magic with wands

• Study in an University

• Do Market Research

• Just Guess Randomly

Why might a brand use a funny mascot like a dancing chicken?

• To confuse competitors

• To sell more chicken

• To make customers laugh and remember them

• Because chickens are great marketers