
Unit 3 Marketing Exam: Product Development & Distribution
Authored by Umente Charles
Business
10th Grade
Used 1+ times

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25 questions
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1.
MULTIPLE CHOICE QUESTION
45 sec • 4 pts
What does “product/market fit” mean?
The product is cheap to make
The product is liked by a few people
The product sells well and is recommended by customers
The product is available in multiple stores
2.
MULTIPLE CHOICE QUESTION
45 sec • 4 pts
Which of the following is the first phase in reaching product/market fit?
Monetization stage
Launch stage
Idea stage
Growth stage
3.
MULTIPLE CHOICE QUESTION
45 sec • 4 pts
What happens during the traction stage of product/market fit?
The product is being prototyped
The product gains attention and customer interest
The product is being discontinued
The product is being priced
4.
MULTIPLE CHOICE QUESTION
45 sec • 4 pts
Which phase comes after monetization in the product/market fit process?
Prototype
Growth
Launch
Idea
5.
MULTIPLE CHOICE QUESTION
45 sec • 4 pts
A company knows it has reached product/market fit when:
It has a large warehouse
Customers stop buying the product
Sales are high and growing
The product is only sold locally
6.
MULTIPLE CHOICE QUESTION
45 sec • 4 pts
Why is product quality important?
It helps reduce packaging costs
It increases customer satisfaction
It allows for faster shipping
It lowers the price
7.
MULTIPLE CHOICE QUESTION
45 sec • 4 pts
Which of the following is a sign of poor product quality?
Easy to use
Durable and long-lasting
Prone to breaking
High customer satisfaction
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