How Inflation and Supply Chain Issues Are Reshaping Fast Food Value Menus | WSJ

Wendy's and Taco Bell 1st launched value menu's 

• in the late 1980"s

• in the country of Canada.

The Burger Wars took place 

• prior to the introduction of value meals.

• after value meals were introduced.

What do consumers mainly want from fast food chains?

• gourmet burgers

• variety

• affordable food

• convient locations

What has created concern for fast food resturants?

• limited imports

• inflation

• regulation

To combat the rising cost of commodities like sunflower oil. fastfood chains have had to

• switch to other types of oil

• raise prices

What is shrinkflation?

• when you receive a smaller portion of food for the same price

• when the price of a food decreases

Have you noticied higher prices or shrinkflation at your favorite fast food resturant?  Explain what you have observed.